AC
Google Shopping Ads Certification

If someone asked you which bidding strategies they can use in a Standard Shopping campaign, what would you tell them? Choose two. Select 2 Correct Responses

Select all correct answers

Viewable cost per impression (CPM)
Maximize conversion value
Target return on ad spend (tROAS)
Enhanced cost-per-click (eCPC)

Correct Answers

Target return on ad spend (tROAS)

Enhanced cost-per-click (eCPC)

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