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Google Display Ads
Question 237 of 263
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Google Display Ads Certification
To raise awareness of what you’re advertising without limiting who might see your ads, you should:
add multiple targeting methods and use the “Target and bid” setting
set a topic bid adjustment to show your ads on multiple pages about a specific topic
set a mobile bid adjustment to reach more customers on mobile devices
add multiple targeting methods and use the “Bid only” setting
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