Google Display Ads Certification
Learn display advertising, audience targeting, responsive ads, and performance measurement
263 practice questions
Page 4 of 14
Angela’s ready to get started with her first Smart Display campaign, but her account isn’t yet eligible due to not having enough conversions in the last 30 days. What’s the minimum number of conversions needed (in the last 30 days) to be eligible to set up a Smart Display campaign?
4 answer options
Kim is seeing significant performance from her Google Display remarketing campaign, and wants to expand upon it. Which targeting option should she choose to accomplish this?
4 answer options
Which statement is true about Responsive Display Ads?
4 answer options
Thelma is creating a Display campaign for her online toy store. She wants to showcase her products to parents between the ages of 25 to 34. Which option should Thelma select to best reach these users?
4 answer options
Doreen uses Google Search to reach customers as they search for products similar to hers. She’d like to create a Display Remarketing campaign to reconnect with users and increase sales. How might remarketing help her meet this marketing objective?
4 answer options
Which two are available in Google Ads? (Choose two.)
5 answer optionsMultiple correct
A small business uses Google Display ads to help deliver relevant advertising to people browsing the web. Which statement is true about where Google Display ads connects with these valuable audiences?
4 answer options
Alan has introduced a new line of scooters on his website and is using a Google Display Ad campaign to promote them. He selects “Build awareness” as the marketing objective for his campaign. Why would Alan choose “Build awareness” as his marketing objective?
4 answer options
A company that produces sporting equipment for senior citizens would like to use Google Display ads to reach new customers. Their product line gears toward people, with or without an identified interest in sports, over the age of 65. Which option can best help them reach these users?
4 answer options
When should you use AMPHTML ads? (Choose two.) Select All Correct Responses
4 answer optionsMultiple correct
Adam has determined that “Drive action” is the appropriate marketing objective for his new Display campaign. What are two relevant options he might use to reach his goal? (Choose two.) Select All Correct Responses
5 answer optionsMultiple correct
Zoe runs a sports media website that caters to fans of many different types of sports. She’s starting a Google Display Ads campaign and is considering methods to reach her sports-loving audience. What’s a compelling reason for Zoe to use Affinity Audiences?
4 answer options
How does Google Display Ads help advertisers meet their marketing objectives and drive results?
4 answer options
Which group would you be able to reach with a Google Display campaign using demographic targeting?
4 answer options
Amanda uses “Influence consideration” as a marketing objective for her Google Display Ads campaign. Which targeting options are a good fit for Amanda’s campaign?
4 answer options
Julie wants to show potential customers products they previously viewed on her website. What does Julie need in place to create dynamically generated display ads within a Dynamic Remarketing campaign?
4 answer options
How Do Responsive Display Ads Use Automation?
4 answer options
Which of the following are the benefits of using Responsive Display Ads? Select All Correct Responses
4 answer optionsMultiple correct
What are the three main automation components of Smart Display campaigns? Select All Correct Responses
4 answer optionsMultiple correct
Of the ad formats available on the Google Display network, which one will automatically adjust its presentation to best fit the available space on page?
4 answer options