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Question 17 of 263
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Google Display Ads Certification
A benefit of machine learning is that it algorithmically helps set the appropriate bid for each and every auction.
Tailors bids to each machine, using relevant signals present at auction time.
Considers new and old signals to evaluate repeat user intent.
Alleviates the strain on marketing resources by creating manual tasks.
Algorithmically helps set the appropriate bid for each and every auction.
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