AC
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Google Analytics Individual Qualification

Classic Universal Analytics concepts, goals, funnels, and reporting

226 practice questions

Page 7 of 12

121

Most useful metrics to measure number of conversions, initiated by paid search

4 answer options

122

Reports allow to identify the terms visitors use to conduct searches within site

4 answer options

123

These two metrics below would be the best KPIs for measuring the performance

4 answer options

124

Measurement protocol is used to send data from a web connected point-of-sale system to Google Analytics

4 answer options

125

This behavior metrics shows the number of sessions that included a view of pages

4 answer options

126

Multi-Channel Funnels would help to determine the conversion value of paid keyword

4 answer options

127

The demographics and interest category information in Analytics comes from DoubleClick third-party cookie

4 answer options

128

Which are the four main part of the Google Analytics platform

4 answer options

129

Setting up goals allow you to see A list of transactions

4 answer options

130

Which of the following metrics would be helpful in showing a keyword is part of a conversion path

4 answer options

131

Which campaign tracking variables are required in order to ensure accurate data shows for campaign

4 answer options

132

Which of the following will occur by default, if A visitor comes to your site but stop looking at pages and generating events

4 answer options

133

Why is it important that you maintain one unfiltered view when using filters with your Analytics account?

4 answer options

134

In which of the following circumstances would you want to increase the default session timeout length in GA?

4 answer options

135

You want to see the percentage of session in which a specific button was clicked. Which of the following would be most useful?

4 answer options

136

Which of the following would be valid segment to consider using to analyze traffic pattern in your data?

4 answer options

137

You want to see conversion rates for Windows visits coming from London. Which of the following dimensions would you need to select?

4 answer options

138

You need to immediately need to find out whether people are viewing the new content that you just added today. Which of the following would be most useful?

4 answer options

139

Which of the following metrics shows the number of times your ads were displayed?

4 answer options

140

What is the purpose of the URL Builder?

4 answer options