Google Analytics Individual Qualification
Classic Universal Analytics concepts, goals, funnels, and reporting
226 practice questions
Page 6 of 12
You have defined goal X such that a particular PDF download qualifies as a goal conversion. A user comes to your site once and downloads this PDF 5 times.
5 answer options
Which of the following metrics would most strongly suggest a poorly performing landing page?
5 answer options
Your business objective is to maximize the number of sales through your website. Which of the following metrics would most directly help you measure performance against this objective?
5 answer options
Which of the following is not a required parameter in the URL builder?
5 answer options
Which reports show websites that send traffic to your pages?
3 answer options
True or False: When you share a link to a custom report, you share the data in report
4 answer options
Which of the following represents a macro conversion for an ecommerce site?
4 answer options
Conversion rate with one unique and one repeated with purchase
4 answer options
Which of the following is not a default medium in Google Analytics?
4 answer options
When configuring a goal, why it is useful to assign a goal value?
4 answer options
Use this Adwords reports to investigate when to modify bid during certain hours of the day to optimize conversions
4 answer options
Which of the following technologies or feature can be used to add data to Google Analytics?
4 answer options
Digital Analytics is:
4 answer options
A macro conversion occurs when…
4 answer options
Which of the following would you use to show two date ranges on the same graph?
4 answer options
This dimensions would be most useful to evaluate the landing pages
4 answer options
Which of the following would be most useful for optimizing landing pages?
4 answer options
Intelligence Alert – To notify changes in traffic or usage
4 answer options
Hierarchy of Google Analytics data model
4 answer options
Best KPIs for measuring the performance of an ecommerce business
4 answer options