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Google Analytics Individual Qualification

Classic Universal Analytics concepts, goals, funnels, and reporting

226 practice questions

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21

If a user visits a web page with an embedded video, leaves without clicking on anything, and the session times out, how will Google Analytics report the session?

4 answer options

22

Filters cannot perform what action on collected data?

4 answer options

23

The default session timeout duration in Google Analytics is how many minutes?

5 answer optionsMultiple correct

24

What is not considered a “source” in Google Analytics by default?

3 answer options

25

What scope levels available for dimensions and metrics?

4 answer options

26

When does a default Analytics session expire?

4 answer options

27

What asset is used to build a remarketing list?

4 answer options

28

To recognize users across different devices, what feature must be enabled?

4 answer options

29

How would a view filter be configured to include only users from Brazil and Argentina?

4 answer options

30

What Remarketing audiences cannot be defined by default?

4 answer options

31

What is the set of rules that determines how sales and conversions get credited based on touch-points in the conversion path?

4 answer options

32

In Multi-Channel Funnel Reports, what channel would not be credited with a conversion?

4 answer options

33

What is not a benefit of using segments to analyze data?

4 answer options

34

What report shows which types of mobile devices visited a website?

4 answer options

35

What criteria cannot be used to create a Custom Segment?

4 answer options

36

What filter would only include data from a campaign titled “Back to School” in Campaign reports?

4 answer options

37

What feature can join offline business systems data with online data collected by Google Analytics?

4 answer options

38

What data does Google Analytics prohibit collecting?

4 answer options

39

What report shows the percentage of traffic that previously visited a website?

4 answer options

40

Which user characteristic may NOT be used to change keyword bids in Google Ads?:

4 answer options