Google Analytics Individual Qualification
Classic Universal Analytics concepts, goals, funnels, and reporting
226 practice questions
Page 1 of 12
What model represents the hierarchical structure of a Google Analytics account?
4 answer options
What scope would be set for a Custom Dimension that reports membership status for a customer rewards program?
2 answer options
Metrics to measure performance against maximizing performance
4 answer options
What report indicates the pages of a website where users first arrived?
4 answer options
What is not considered a default “medium” in Google Analytics?
3 answer options
When will Google Analytics be unable to identify sessions from the same user by default?
4 answer options
What feature must be enabled to use Multi-Channel Funnels?
4 answer options
When does the tracking code send an event hit to google analytics?
4 answer options
Which Goals are available in Google Analytics?
4 answer options
You publish articles by many different authors on your site. You want to create a report that shows the total number of page views for each author.
5 answer options
What campaigns require manual tags on destination URLs for tracking?
4 answer options
To increase the speed at which Google Analytics compiles reports, what action could be taken?
4 answer options
What scope applies to Custom Metrics?
2 answer options
Custom Dimensions can be used as what?
4 answer options
Which kinds of hits does Google Analytics track?
4 answer options
If a user watches a video with event tracking three times in a single session, Analytics will count how many Unique Events?
5 answer optionsMultiple correct
What data table display compares report metrics to the website average?
4 answer options
What data is google analytics goals unable to track?
4 answer options
If the Google Merchandise Store sets up a URL goal of “/ordercomplete” and a Match Type of “Begins with”, which of the following pages on www.googlemerchandisestore.com will NOT count as a goal?
4 answer options
What would prevent data from appearing in a Custom Report?
4 answer options