Zoe has a website selling customizable electronic greeting cards. What could be interfering with her getting the most possible conversions?

Question

Accepted Answer

When people click the ad, they’re taken to the get-well category

Answer

It’s obvious on the landing page that she’s selling greeting cards

Answer

Some of her keywords are on the landing page

Answer

The landing page shows popular cards, with easy navigation to specific categories like birthday, anniversary, congratulations, and get well