Google Ads Search Advertising Certification
Your client’s product costs £50 to produce, and it sells for £150. She’s sold 10 units and spent £700 on her Google Ads campaign.
[£1500 (revenue) – £1200 (cost + Google Ads spend)] / £1200 (cost + Google Ads spend)
[£150 (sales price) – £1500 (cost)] / £700 (Google Ads spend)
£1500 (revenue) / £1200 (cost + Google Ads spend)
[£1500 (revenue) – 10 (number of products sold)] / £1200 (cost + Google Ads spend)
Correct Answer
[£1500 (revenue) – £1200 (cost + Google Ads spend)] / £1200 (cost + Google Ads spend)