What’s a best practice for effectively using Performance Planner?

Question

What’s a best practice for effectively using Performance Planner?￼

Accepted Answer

Check your plan regularly close to the run date

Answer

Set bids and budgets by using last-click conversions.

Answer

Use Performance Planner on an annual basis.

Answer

Create account-level plans that combine all campaigns.

What’s a best practice for effectively using Performance Planner?￼