Google Ads Search Advertising Certification
Master search campaigns, keyword match types, Smart Bidding, and ad extensions
441 practice questions
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Alex has started a Google Search campaign designed to promote his online motorcycle accessories store. His store focuses on custom helmets. How might Google Search Ads provide value to Alex?
4 answer options
A startup organic produce delivery service is launching in cities nationwide. They decide to use phrase match in their Search ads campaign with the keywords “organic,” “produce,” and “delivery.” How will phrase match help the company’s Search Ads campaign?
4 answer options
Which searches can an ad show for broad match keyword “home furnace repair?” Select 2 Correct Responses
4 answer optionsMultiple correct
Steven is an advertising executive at a large auto parts company. He uses his Google Ads Recommendations page to help him with strategies to optimize his Google Search Ads campaigns. One reason Steven values the optimization score is because it makes it possible for him to do what?
4 answer options
Google Ads reviews saved text ads to ensure they meet advertising policies before being shown to users. What criteria are reviewed by Google Ads?
4 answer options
If you were telling someone about the ways in which automated bidding can improve their campaign management process efficiency, which three automated bidding benefits could you share with them to help them meet their goal? Select 3 Correct Responses
5 answer optionsMultiple correct
Leo is in charge of advertising for the clothing lines of a large manufacturer. He uses his Google Ads Recommendations page to help him evaluate his Search Ads campaigns. Which feature makes the optimization recommendations valuable for Leo?
4 answer options
You want to increase the relevance of a Google Search Ad so it’s more meaningful to potential customers and provides value-added information to their searches. What two actions might improve the relevance of your ad? (Choose two.) Select All Correct Responses
5 answer optionsMultiple correct
If your goal is testing various combinations of headlines and descriptions so you can optimize your results accordingly, which two responsive search ads benefits will help you do this? Select 2 Correct Responses
5 answer optionsMultiple correct
Google Ads Search Certification – List of Latest and Updated Questions
7 answer options
How can Google Ads help you advance your business goals? Select All Correct Responses
4 answer options
Which of the following is a core benefit of Google Ads automated bidding?
4 answer options
The marketing director for an electric car company recently chose leads as the Google Search campaign marketing goal. What result can they achieve by selecting leads as the goal?
4 answer options
Your marketing company has created an enticing ad that receives many clicks relative to impressions. What effect could the ad have on the Google Ads auction?
4 answer options
How should marketers use AI-powered Search ads to accomplish their business goals?
4 answer options
Which three best practices could you follow to expand your reach with broad match? Select 3 Correct Responses
5 answer optionsMultiple correct
Theo is looking to improve his Google Search Ads campaign. On his Google Ads Recommendations page, he notices that his Google Search campaign has an optimization score of 75%. What does this mean?
4 answer options
You want to improve the relevance of an ad with a particular set of keywords. The goal is to increase the ad rank of the ad so it gets more exposure. What action should improve the ad relevance?
4 answer options
Every ad contains a URL displaying your website address. You can add two optional path fields to the display URL in a text ad. What’s an advantage of using these optional path fields?
4 answer options
After implementing Smart Bidding and broad match, what are three campaign best practices you should follow? Select 3 Correct Responses
5 answer optionsMultiple correct