AC
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Google Ads Search Advertising Certification

Master search campaigns, keyword match types, Smart Bidding, and ad extensions

441 practice questions

Page 12 of 23

221

Sam’s new to Google Search Ads and worries he may not have the skills or time to run a successful ad campaign. Which two Dynamic Search Ads features will be of help to Sam? (Choose two.) Select All Correct Responses

5 answer optionsMultiple correct

222

How can ad extensions contribute to increasing user engagement?

4 answer options

223

In-market audiences allow the opportunity to specifically identify what kind of user?

4 answer options

224

Tomacz wants to use a Google Search Ads campaign to capture the attention of customers searching for camping equipment online. What’s a key benefit of a well-managed Google Search Ads campaign?

4 answer options

225

What are two ways Dynamic Search Ads brings value to an advertising campaign? (Choose two.) Select All Correct Responses

5 answer optionsMultiple correct

226

Silly Sayings is seeing a lot of website traffic, but the company wants to generate more qualified leads. They’re interested in trying ad extensions to see if they can increase the number of qualified leads they receive. In what way can ad extensions assist companies such as Silly Sayings in generating more qualified leads?

4 answer options

227

Yan wants to attract customers specifically searching on Google for Time-B-Gone, his company’s unique office-support product. His marketing consultant suggests using Dynamic Search Ads, and knows Yan will need to start with a simple approach. For vendors like Yan, what’s the simplest method for using Dynamic Search Ads?

4 answer options

228

John’s company makes a great product and customers are happy with their purchases. Unfortunately, few potential customers visit the company’s website. What are two ways that responsive search ads could help John’s company reach more potential customers? (Choose two.)

4 answer optionsMultiple correct

229

Which two pieces of user data can you upload when creating a Customer Match strategy? (Choose two.) Select All Correct Responses

3 answer optionsMultiple correct

230

What two ad extension types can also be served as automated ad extensions? (Choose two.)

5 answer optionsMultiple correct

231

Which ad extension is available only as a full automated ad extension?

4 answer options

232

Which Search Audience solution would assist you in finding new customers that share the behaviors and characteristics of your remarketing audience segments?

4 answer options

233

What’s a best practice when writing a description for a Search Ad?

4 answer options

234

Which three universal extensions should marketers use to enhance their ads?

4 answer options

235

Which recommendation is a best practice for effectively using Performance Planner?

4 answer options

236

What is the minimum number of users a remarketing list must have before being used with a Remarketing List for Search Ads campaign?

4 answer options

237

Which criteria do Google Ads review to make sure that Search ads are compliant with Google’s advertising policies?

4 answer options

238

Why is creating three or more Search Ads per ad group a best practice?

4 answer options

239

What’s a benefit of using the sitelink extension?

4 answer options

240

Michelle recently launched a new product called **Wonder Boots**. The brand has already become well-known in her industry. She wants to attract more traffic via Google Ads but only for searches that are solely for her product name (**Wonder Boots**).Which keyword match type should Michelle use to attract traffic strictly for searches for the **Wonder Boots** product name?

4 answer options