Google Ads Search Advertising Certification
Master search campaigns, keyword match types, Smart Bidding, and ad extensions
441 practice questions
Page 11 of 23
With Similar Audiences, which Google product is included when finding new people with similar profiles?
4 answer options
What’s an example of an effective callout extension?
4 answer options
Which user type would the Google Ads system closely match as an Affinity audience?
4 answer options
What does layering an Affinity audience with a broad keyword targeting campaign help you do?
4 answer options
Which statement is true about serving relevant ad extensions?
4 answer options
Which two people might see an ad with the keyword +black +shirt (set as broad match modifier)? Select All Correct Responses
4 answer optionsMultiple correct
A water-sports company specializes in custom-made watercrafts and accessories. Their marketing manager decides to use the broad-match keyword, “boat.” The manager then adds “paddle” as a broad-match modifier. Which two searches may prompt the marketing manager’s ad?
5 answer optionsMultiple correct
Asam is learning about Google Ads Search. He wants to know why a marketer might use callout extensions. For which activity are callout extensions beneficial?
4 answer options
You’ve seen great results from your Google Search campaigns when using Remarketing Lists for Search Ads. How might you amplify those results?
4 answer options
Samira has been tasked with increasing the relevance of her company’s ads. She has been told that she can use multiple headline options in her responsive search ads as a way to increase relevance. How many headlines can Samira include in a single responsive search ad?
4 answer options
Tara is using Search Audiences to reach her most valuable customers. Which direct benefit might she obtain by using Search Audience?
4 answer options
A golf enthusiast regularly watches instructional videos about golf, has recently searched for the best golf clubs on Google.com, and has researched golf courses on Google Maps. Which type of Search Audience solution would best reach this individual?
4 answer options
Which Dynamic Search Ads option allows an advertiser to group web pages under custom labels?
4 answer options
What is a main benefit of using Search Audience solutions?
4 answer options
What are two main benefits of using Search Audience solutions? (Choose two.)
5 answer optionsMultiple correct
How does Google Ads generate responsive search ads?
4 answer options
Why do search ad extensions matter?
4 answer options
In-Market audiences would be suited to reach which user?
4 answer options
Which user data can be uploaded when creating a Customer Match strategy? (Choose two.)Select All Correct Responses
4 answer optionsMultiple correct
Trina sells dolls and accessories, and doesn’t have much time to update her Search campaigns with her ever-changing inventory. How can Dynamic Search Ads help Trina?
4 answer options