Google Ads Search Advertising Certification
Obi added a sitelink extension to her text ad and and wants it to show as often as possible. What’s the best way to achieve this?
Raise her maximum cost-per-click (max. CPC)
Lower her maximum cost-per-click (max. CPC)
Add a second type of extension
Lower her Ad Rank
Correct Answer
Raise her maximum cost-per-click (max. CPC)