Your client wants to promote a new line of high-end watches with interchangeable faux-leather straps. They want their ad to target customers who are interested in that specific style. In Display & Video 360, what type of audience should you use to achieve this goal?
Use custom affinity audience.
Use target audience.
Use lifestyle audience.
Use custom intent audience.
Correct Answer
Use custom intent audience.

Question

Your client wants to promote a new line of high-end watches with interchangeable faux-leather straps. They want their ad to target customers who are interested in that specific style. In Display & Video 360, what type of audience should you use to achieve this goal?

Use custom affinity audience.

Use target audience.

Use lifestyle audience.

Use custom intent audience.

Correct Answer

Use custom intent audience.

Accepted Answer

Use custom intent audience.

Answer

Use custom affinity audience.

Answer

Use target audience.

Answer

Use lifestyle audience.