Display & Video 360 Certification

While working with your jewelry designer client, you learn that they created a line item in their Display & Video 360 web campaign that accidentally targeted mobile in-app. After removing that mobile in-app targeting at the insertion level, the campaign is still targeting mobile in-app. Why could that be?

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You created a line item in a Display & Video 360 mobile web campaign that accidentally targets mobile in-app. You remove that mobile in-app targeting at the insertion order level, yet the campaign in continuing to target mobile-in app. What’s the issue here?

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What happens if an advertiser’s bid isn’t the highest in a private auction?

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You’re bidding in a fixed first-price auction for inventory across exchanges within Display & Video 360. You have the highest bid for the impressions at $25. How much will you pay?

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Your colleague is the highest bidder, at $15, in a fixed first-price auction for inventory across exchanges within Display & Video 360. What will your colleague be charged for the impressions?

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You have the winning bid at a second-price auction for inventory in Display & Video 360, at $12. The second-highest bidder bids $8. How much will you pay for these impressions?

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You’re the highest bidder, at $10, in a second-price auction for inventory within Display & Video 360. The second-highest bidder bids $6. What will you pay for these impressions as the auction winner?

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Your marketing client wants to know who’s responsible for launching Display & Video 360 deal negotiations for exchanges that are integrated with deal sync. What do you tell him about it?

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Who should begin the deal negotiation for exchanges integrated with deal sync in Display & Video 360?

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Within Display & Video 360, what distinguishes blocklists from sensitive categories?

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What statement correctly describes the difference between Display & Video 360 blocklists and sensitive categories?

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The marketing team at your company is having issues with an audio campaign they recently created for a new product launch. They asked you to help figure out what could be causing the problem. Within Display & Video 360, what could be the issue?

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You work for a music production company and are creating a new audio ad campaign for an album release. You’re having an issue with the campaign and need to identify the cause. Within Display & Video 360, what could the potential issue be?

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During an analysis of your connected TV (CTV) campaign in Display & Video 360, you want to learn the total number of engaged users. What report do you use?

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For a connected TV (CTV) campaign within Display & Video 360, what report shows the total number of engaged users?

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A book publisher is releasing the newest novel from a well-known author and creating four unique 30-second videos to promote the book. They tasked you to identify which ad viewers watch to the end most often. To prioritize showing that ad, what type of video creative optimization would you use in Display & Video 360?

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Your company is opening a new restaurant next month and creating several 30-second videos to promote the grand opening. They want to determine which of the ads viewers watched to the end most often so they can prioritize showing that ad. Within Display & Video 360, what video creative optimization type should you use to achieve that goal?

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Within Display & Video 360, what’s a good use case for inventory packages?

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In which Display & Video 360 scenario should a marketer use inventory packages?

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To optimize your Display & Video 360 campaign’s bids based on a single conversion type, what bidding strategy should you select?

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