Google Conversion Optimization Certification
HeavyDuty.com is an online site for heavy industrial machinery. Revenue last quarter was disappointing. As the lead marketer for the site, it’s your job to determine the cause and solve the problem. Google Analytics reports seem to indicate that friction on the checkout page is high. Apparently, something about the checkout experience is turning customers away. Which Google feature can make checkout easier by using information stored in the user’s Google account?
Real-time order counter
Multi-factor authentication
Google Shopping Cart
One Tap sign-up
Correct Answer
One Tap sign-up