Your office supply products client wants to launch an app for their new online retail store and would like to offer a special sale for people who download the app in-store. Your client also wants the website traffic sent to their mobile site, then have the traffic directed to the store for the sale. Using Campaign Manager 360, what should you do to divide your traffic in order to meet this objective?

Question

Accepted Answer

Apply mobile targeting to surface two separate ads, so people can then be directed as you’d like.

Answer

Apply audience targeting to include users who have already purchased office supply goods from your client’s store.

Answer

Apply audience targeting to engage users who are interested in office supplies and who are near a store location.

Answer

Apply mobile targeting to include mobile app and mobile web ads in the ad campaign.