Your client wants to run their sneaker campaign across three different sports publishers, each with different video creative specifications. One accepts 300×250-only companion ads, one requires VAST and vPaid tags, and the third hasn’t sent specifications. How should you traffic this campaign?

Question

Accepted Answer

Use Publisher Spec library to effectively transcode videos.

Answer

Wait until all three publishers provide video ad specifications.

Answer

Use only one placement for all three publishers.

Answer

Wait until all three publishers have the same specifications.