In what situation would you use the video impressions or video starts metric from Campaign Manager 360?

Question

Accepted Answer

Your lawncare client is opening a franchise in a new region. They’re running a video ad and want to determine how many impressions their video ad received.

Answer

Your glassware client is kicking off a video campaign for their new line of tumblers. From this campaign, they’d like to find out how many people watched to the midpoint of the video ad.

Answer

You’re working with a new carpentry business client starting a new video ad campaign. Your client wants to figure out how many people have watched to the third quartile of their ad.

Answer

You’re working with a regional car wash chain. They’ve included video ads in their campaign and would like to know how many people have watched the video in full.