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Question 60 of 151
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AI-Powered Performance Ads Certification
Which is regarded to be a best practice for using Performance Planner?
Setting up an annual forecast at the start of the fiscal year so budgets can be created accordingly
Using Performance Planner more during non-seasonal periods, as these are the periods when data is most accurate.
Viewing forecasts on a year-to-year basis, since sales data during peak seasonal periods is typically higher
Coming up with month-by-month plans in the tool and regularly viewing updated forecasts
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