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Question 119 of 151
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AI-Powered Performance Ads Certification
What’s the purpose of uncapping budgets to fully capture AI’s benefits?
Google’s AI only works in newly created campaigns with budgets of at least $1,000 per day.
Campaigns that incorporate Google’s AI spend more of their budget to reach more customers.
When a campaign’s budget is limited, a Smart Bidding strategy will convert back to manual bidding.
Campaigns need enough flexibility in the budget to allow Google’s AI to work to its fullest potential.
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